The Second Session of Digital Marketing took place from 16th September to 20th September. Mr. Pramod Maloo, on the first day with his new batch, taught the importance of AUTHORITY and RELEVANCY along with relevant examples to make sure that the students were clear with their concepts.
On the second day of the digital marketing workshop Mr. Pramod Maloo taught his students the importance of Google Ad words. He taught how to create the campaign through Google Ad words. He further explained the importance of ad words in a website. He made his students aware of terms like Meta keywords, some important keywords and some java scripts which are important while making a website. He further said that to make a website big, one has to create a lot of traffic. He further discussed the goal of big websites like GOOGLE.COM and how they have two goals: (A) profit maximization (B) to provide maximum information to their users
On third day of the workshop he focused on SMO (Social Media Optimization) where he discussed the vitality of advertisement on Facebook and Twitter. According to Mr. Pramod Maloo these social media platforms can help the seller filter at a very high level and thus we can reach our targeted customer at a faster and relevant speed. He said that what work television, newspaper and radio have done in decades, social media sites have done in the time span of some years. So this is the fastest way to advertise.
On the fourth day he taught the importance of E-COMMERCE. Here he taught the broad categories of e-commerce i.e. e-retailing and e-marketing. He taught how we can sit back at home can actually sell our products throughout the world. We can even create an online website where we can sell our products. He taught the difference between the e-retailing and e-commerce. He showed his students the backside and the front side of a website.
On the fifth day of the workshop Mr. Pramod Maloo taught his students how to make money online. He discussed about the various opportunities the students can use to make money online in their spare time. He gave example of some website like the FREELANCER.COM where he helped one of his students make money.
This is how Mr. Pramod Maloo helped his students to clear the concept about the new era of marketing i.e. Digital marketing. According to him in coming years INTERNET will be like oxygen without it people cannot survive and has perhaps proved to be one of the fastest mode of communication. He himself deals with many online projects everyday and is ready to hire the person who owns good writing skills as Content writer. He is a reputed CEO of KREATIVE MACHINEZ and has started his firm with two people only some years back but today his team consist of not more than 100+ members and he deals in with 18+ countries. Being an ex-student of The Bhawanipur Education Gujarati College Society he said he always wanted to give back to his college. This is how he helped the students of his college by not only giving them workshops but also recruiting them to his company.
At 9:00 am on the 26th of January 2021, the countdown started on Facebook and YouTube. The glimpses of yesteryears were flashed on thousands of screens on our dear be-ites. Live celebration started as Anjali Dubey, a B.com student welcomed all the dignitaries to the celebration. This was followed by a clarion call given …
Nexus, the management fest of BESC witnessed spirited participation from a number of the city’s premier institutions. The event itself was an eyeopener of sorts with BESC student organisers leaving no stones unturned to present a spectacle befitting its name. Aimed at inculcating the basic concepts of management among students, the entire fest was an …
With the notion of SERVICE BEFORE SELF in mind, on 27th February 2024, our ex-cadet JUO Shivansh Somvanshi (Batch 2020-2023) conducted a workshop for our NCC Cadets wherein he shared his experiences of the SSB interview and the tips and tricks which helped him crack it in his first attempt. Shivansh got recommended from 19 …
Data Analysis is increasingly gaining popularity, and the question of how to perform data analytics using R is also becoming important, due to the importance of R as a tool that enables data analysts to perform data analysis and visualization. An important term coined in Data Analysis using R is exploratory data analysis; it is …
Digital Marketing (Second Session)
The Second Session of Digital Marketing took place from 16th September to 20th September. Mr. Pramod Maloo, on the first day with his new batch, taught the importance of AUTHORITY and RELEVANCY along with relevant examples to make sure that the students were clear with their concepts.
On the second day of the digital marketing workshop Mr. Pramod Maloo taught his students the importance of Google Ad words. He taught how to create the campaign through Google Ad words. He further explained the importance of ad words in a website. He made his students aware of terms like Meta keywords, some important keywords and some java scripts which are important while making a website. He further said that to make a website big, one has to create a lot of traffic. He further discussed the goal of big websites like GOOGLE.COM and how they have two goals: (A) profit maximization (B) to provide maximum information to their users
On third day of the workshop he focused on SMO (Social Media Optimization) where he discussed the vitality of advertisement on Facebook and Twitter. According to Mr. Pramod Maloo these social media platforms can help the seller filter at a very high level and thus we can reach our targeted customer at a faster and relevant speed. He said that what work television, newspaper and radio have done in decades, social media sites have done in the time span of some years. So this is the fastest way to advertise.
On the fourth day he taught the importance of E-COMMERCE. Here he taught the broad categories of e-commerce i.e. e-retailing and e-marketing. He taught how we can sit back at home can actually sell our products throughout the world. We can even create an online website where we can sell our products. He taught the difference between the e-retailing and e-commerce. He showed his students the backside and the front side of a website.
On the fifth day of the workshop Mr. Pramod Maloo taught his students how to make money online. He discussed about the various opportunities the students can use to make money online in their spare time. He gave example of some website like the FREELANCER.COM where he helped one of his students make money.
This is how Mr. Pramod Maloo helped his students to clear the concept about the new era of marketing i.e. Digital marketing. According to him in coming years INTERNET will be like oxygen without it people cannot survive and has perhaps proved to be one of the fastest mode of communication. He himself deals with many online projects everyday and is ready to hire the person who owns good writing skills as Content writer. He is a reputed CEO of KREATIVE MACHINEZ and has started his firm with two people only some years back but today his team consist of not more than 100+ members and he deals in with 18+ countries. Being an ex-student of The Bhawanipur Education Gujarati College Society he said he always wanted to give back to his college. This is how he helped the students of his college by not only giving them workshops but also recruiting them to his company.
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