The Bhawanipur Education Society College, in collaboration with IMI (International Management Institute) Kolkata organized two masterclasses with two renowned speakers from IMI. Founded & established by RP- Sanjiv Goenka in 2010 to enable bright young minds to gain access to world-class management, IMI has been instrumental in preparing young minds for the world of management. The event was held in the Placement Hall & started at 11:30 am with the first topic for the day, which was “’Strategic Disruption: Navigating Business Transformation in the Digital Era’” by the Guest lecturer, Dr. Gobinda Roy, Professor at IMI Kolkata and Chairperson of social media and branding website. Accompanying him was Ms. Karabi the Head of the Admissions department and Mr. Indranil, Assistant Admission head of IMI. The first one-hour session was filled with quirky Q&A rounds where every right answer was rewarded with a chocolate. There were also discussions on a variety of viral content on social media and the most talked about technology today, Chat GPT.
After the first lecture ended, the event continued with the second topic for the day that was “Today Insights on Marketing, Customer Relationship Management and Brand Management”, starting at 12:30 PM with the second guest lecturer, Dr. Rituparna Basu, a faculty at IMI Kolkata and Area Chair in Marketing. The lecture highlighted various marketing strategies of several brands and ended with a fun recall game. With a count of more than 50 attendees receiving E-Certificates for their participation in the Masterclass, the event concluded with the felicitation of guests by Prof. Minakshi Chaturvedi, Coordinator B.com (Morning).
Reporter – Srishti Jhunjhunwala Photographer – Papan Das & Agrag Ghosh
Indian pop music, often known as Indian-Pop, Hindi Pop, Indipop or Indi-pop, refers to pop music in India. It is based on an amalgamation of folk music andclassical music with modern beats from different parts of the world.
The event was on the 18th of April, at 12:00 noon and it ended at 6:00 pm. The venue for the event was Society hall. Ayush Banerjee the guest speaker and an Executive Board, he was felicitated by Prof.Dilip Shah. Ayush Banerjee has been a delegate in 32 MUNs and has won, one or the …
“Knowledge opens the door to opportunity, achievement, success and wealth.” Seminars are vital parts of a student’s life and an innovative step toward modern education. They are not only platforms to learn new things but to also share fresh ideas and information. To bridge the gap and equip the students of the current generation with …
Name of the Activity: Departmental Picnic of the Department of Journalism & Mass Communication Type of Activity: Extra-curricular Activity Date / Duration of Activity (from–to): 8 January (One-day activity) Time: 9:00 AM – 7:00 PM Details of Resource Persons / Judges / Special Guests (if any): Not applicable Number of Participants: 41 participants (34 students, …
IMI Masterclass with Mr. Gobinda Roy & Ms. Rituparna Basu
The Bhawanipur Education Society College, in collaboration with IMI (International Management Institute) Kolkata organized two masterclasses with two renowned speakers from IMI. Founded & established by RP- Sanjiv Goenka in 2010 to enable bright young minds to gain access to world-class management, IMI has been instrumental in preparing young minds for the world of management. The event was held in the Placement Hall & started at 11:30 am with the first topic for the day, which was “’Strategic Disruption: Navigating Business Transformation in the Digital Era’” by the Guest lecturer, Dr. Gobinda Roy, Professor at IMI Kolkata and Chairperson of social media and branding website. Accompanying him was Ms. Karabi the Head of the Admissions department and Mr. Indranil, Assistant Admission head of IMI. The first one-hour session was filled with quirky Q&A rounds where every right answer was rewarded with a chocolate. There were also discussions on a variety of viral content on social media and the most talked about technology today, Chat GPT.
After the first lecture ended, the event continued with the second topic for the day that was “Today Insights on Marketing, Customer Relationship Management and Brand Management”, starting at 12:30 PM with the second guest lecturer, Dr. Rituparna Basu, a faculty at IMI Kolkata and Area Chair in Marketing. The lecture highlighted various marketing strategies of several brands and ended with a fun recall game. With a count of more than 50 attendees receiving E-Certificates for their participation in the Masterclass, the event concluded with the felicitation of guests by Prof. Minakshi Chaturvedi, Coordinator B.com (Morning).
Reporter – Srishti Jhunjhunwala
Photographer – Papan Das & Agrag Ghosh
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