B.B.A. SEMESTER VI CALCUTTA UNIVERSITY EXAMINATION, 2022 ADMIT CARD DISTRIBUTION - June 24, 2022B.COM./ B.A./ B.SC. SEMESTER VI & PART III CALCUTTA UNIVERSITY EXAMINATION, 2022 ADMIT CARD DISTRIBUTION - June 23, 2022EXTENSION DATE FOR B.COM./ B.A./ B.SC. SEMESTER IV CALCUTTA UNIVERSITY EXAMINATION, 2022 FORM FILL-UP - June 23, 2022B.B.A SEMESTER IV CALCUTTA UNIVERSITY EXAMINATION, 2022 FORM FILL-UP - June 22, 2022B.B.A SEMESTER II CALCUTTA UNIVERSITY EXAMINATION, 2022 FORM FILL-UP - June 21, 2022
Admissions 2022-23 Enquiry
Digital Marketing Workshop 2014
DIGITAL MARKETING WORKSHOP
Date: 25th August to 29th August, 2014
Students: 98
Minting Money: The Digital Way!
Would you like earning easy cash while being on your favourite social media site all day? Wait, that’s possible! Yes! The Youth Empowerment Society of The BESC organised a 5 day workshop on Digital marketing, to open up career avenues for students in the online world. This unique initiative took place in collaboration with Mr. PramodMaloo, who is a graduate from our own college and has carved a niche for himself in the field of Online marketing services, of which many of us still remain unaware.
The workshop dwelled on the idea of giving youngsters an insight about the functioning of the virtual world and how to make it large in life the unconventional way. Mr. Pramod Maloo, Head of kreativemachinez.com had an interaction with the students on the very first day and designed the entire course structure as per the interests of the students. On the first day, students were introduced to the budding concepts of online reputation management, search engine optimization, pop-up ads and so on. Then relevant topics were decided upon in consultation with the entire class on the topics to be covered over the next 4 days. On the second day, students practically learnt how to set up advertisement campaigns on Google and the importance of keywords in the digital world. New concepts like Pay per Click advertising (PPC) and Bid management were introduced. In the following days, intriguing topics like Social Media marketing and E-commerce were elaborated. Students were taught how to create pages on Facebook and then use them for commercial purposes. Mr. Maloo also entertained the class by showing a wonderful Mob video his team had done in support of the Kolkata Knight Riders, which became very popular on YouTube. He told the students that the secret to popularity on the internet lies in the use of keywords and basic common sense. E-commerce sites and their functioning were explained in great detail the next day. From buying domain names to handling the websites using backhand platforms, everything was pointed out practically in class. Working on a student friendly idea of Prof. Dilip Shah, Mr. Maloo and the students booked a domain ‘ecollegestreet.com‘ live in the class. Mr. Maloo also volunteered to work with the students on this unique initiative which aims at offering study materials at cheaper rates.
The final day of the seminar was based on the idea of earning money online. The speaker shared his personal story on how he started out in this field and enlightened the students about various activities like blogging, affiliate marketing, online reputation management and so on which offer good prospects to youngsters with a creative mind.
The class cheered with joy as certificates were distributed by the speaker upon successful completion of the seminar. Although the seminar came to an end, a new project named ‘ecollege street.in‘ came into being. Well that’s the specialty of the folks at The Bhawanipur Educational Society College – An end leading to a new beginning. Always!
Related Posts
Campus Clues
To know the Campus report to the intelligence Headquarters at 11:00 hrs on the 3rd oct 2016…read on! The BESC, celebrating 100th year of Agatha Christie 1st novel was all set to take it’s students on a mysterious adventure. All college sleuths were set to start their hunt for the murderer, of a crime most heinous, that too, within …
THE QUIZZARD: QUIZ FIESTA
The Quizzard presented for all its members and the students a fun-filled quiz covering interesting and relevant topics like Sports and Bollywood. The session was conducted by Prof. Kaushik Banerjee who made the quiz an enthralling experience for all the participants.
RABINDRA JAYANTI
The Department of Bengali, The Bhawanipur Education Society College organized “Ponchishey Boishakh: Amader Songe Rabindranath” to celebrate the 160th birth anniversary of Rabindranath Tagore on Saturday, May 8, 2021. The program, held online via Google Meet, went on for more than three hours with active support from the professors of the Department of Journalism and …
Peer Webinar (chapter 2) organized by the Department of English
Peer Webinar is a novel initiative taken by the Department of English as an attempt to encourage academic dialogue and widen research perspectives amongst the members of the faculty in the department of English. The final semester students of M.A English are also included as audience in order to encourage research aptitude and familiarize them …