Placement Hall. March 19th & 20th, 2019. The one area that witnesses the maximum amount of flux is undoubtedly marketing. What is more, in these days of constant innovation and expanding horizons, the ways in which businesses are approaching this core area is evolving by the minute, making it perhaps one of the most exciting fields to work in. Naturally, the number of students who are keen to jump into the fray and partake the nectar that marketing has to offer is also rising exponentially. And, as is expected from the Bhawanipur Education Society College (BESC), what students desire in the pursuit of knowledge and empowerment, is provided. This two-day seminar, dealing with the basics of management, was a part of this larger effort.
Sanjukta Mukherjee, Founder of Sustainable Design Research Consortium and Director of Optimum Solutions Consulting, is a practitioner – a trainer who is highly sought after by entities seeking to hone in their marketing efforts. Her reputation precedes her and the hundred students primarily from the BA and BCom sections of the college who had crowded the auditorium to hear her speech and gather vignettes from her discourse were an example. That they were not disappointed, was also a vindication of the lengths to which BESC goes to ensure that the best interaction opportunities are provided to the students so that they may learn the ropes as it were from those who are actively engaged in expanding the horizons of their respective domains.
Prof Dilip Shah, the Dean of Student Affairs of the BESC welcomed the speaker on behalf of the college, introduced her to the audience and spelled out the key takeaways that the attending students should strive to learn from the seminar.
The speaker then took the podium and speaking from knowledge that was heightened by actual hands-on experience she laid bare the intricacies of marketing and provided the students with a ringside view into her domain of expertise. He also dwelled on extensively on the Blue and Red Ocean strategies that are a key constituent of marketing efforts. The formal discourse was followed by a highly enlightening interactive session.
(This report has been filed by Koshal Vyas with camera person Khushboo Kedia of the Expressions Collective of the BESC).
In the ever-evolving landscape of corporate dynamics, the position of CEO stands as a pinnacle of achievement, embodying leadership, vision, and strategic acumen. The Bhawanipur Education Society College recently hosted a seminal seminar, inviting two distinguished alumni from IIT-BHU, Mr. Siddharth Malik, a luminary in the realm of education and corporate leadership, Center Director of …
The Department of Computer Science at Bhawanipur Education Society College organized a workshop aimed at discussing and finalizing the syllabus under the new Choice-Based Credit System (CBCS). The event brought together members of the Board of Studies (BOS) and teachers from various colleges offering Computer Science Honours or Computer Science General courses. Event Highlights: Workshop …
The Department of BBA of The Bhawanipur Education Society College organised a seminar on the 14th of March, 2020. The seminar was an open-to-all with the major focus being economics and the current scenario. The esteemed guest speakers were highly knowledgeable people like CS Vinod Kothari, CMA Arundhati Basu and CA Timir Boron Chatterjee. The …
One of the most common characteristics of some of the most notable people in the history of human race, is how beautifully they all embraced their individuality rather than trying to replicate some other individual and ending up becoming their mere illusion. In today’s generation, where social media trends have taken over the world by …
BASICS of Marketing
Placement Hall. March 19th & 20th, 2019. The one area that witnesses the maximum amount of flux is undoubtedly marketing. What is more, in these days of constant innovation and expanding horizons, the ways in which businesses are approaching this core area is evolving by the minute, making it perhaps one of the most exciting fields to work in. Naturally, the number of students who are keen to jump into the fray and partake the nectar that marketing has to offer is also rising exponentially. And, as is expected from the Bhawanipur Education Society College (BESC), what students desire in the pursuit of knowledge and empowerment, is provided. This two-day seminar, dealing with the basics of management, was a part of this larger effort.
Sanjukta Mukherjee, Founder of Sustainable Design Research Consortium and Director of Optimum Solutions Consulting, is a practitioner – a trainer who is highly sought after by entities seeking to hone in their marketing efforts. Her reputation precedes her and the hundred students primarily from the BA and BCom sections of the college who had crowded the auditorium to hear her speech and gather vignettes from her discourse were an example. That they were not disappointed, was also a vindication of the lengths to which BESC goes to ensure that the best interaction opportunities are provided to the students so that they may learn the ropes as it were from those who are actively engaged in expanding the horizons of their respective domains.
Prof Dilip Shah, the Dean of Student Affairs of the BESC welcomed the speaker on behalf of the college, introduced her to the audience and spelled out the key takeaways that the attending students should strive to learn from the seminar.
The speaker then took the podium and speaking from knowledge that was heightened by actual hands-on experience she laid bare the intricacies of marketing and provided the students with a ringside view into her domain of expertise. He also dwelled on extensively on the Blue and Red Ocean strategies that are a key constituent of marketing efforts. The formal discourse was followed by a highly enlightening interactive session.
(This report has been filed by Koshal Vyas with camera person Khushboo Kedia of the Expressions Collective of the BESC).
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