Placement Hall. March 19th & 20th, 2019. The one area that witnesses the maximum amount of flux is undoubtedly marketing. What is more, in these days of constant innovation and expanding horizons, the ways in which businesses are approaching this core area is evolving by the minute, making it perhaps one of the most exciting fields to work in. Naturally, the number of students who are keen to jump into the fray and partake the nectar that marketing has to offer is also rising exponentially. And, as is expected from the Bhawanipur Education Society College (BESC), what students desire in the pursuit of knowledge and empowerment, is provided. This two-day seminar, dealing with the basics of management, was a part of this larger effort.
Sanjukta Mukherjee, Founder of Sustainable Design Research Consortium and Director of Optimum Solutions Consulting, is a practitioner – a trainer who is highly sought after by entities seeking to hone in their marketing efforts. Her reputation precedes her and the hundred students primarily from the BA and BCom sections of the college who had crowded the auditorium to hear her speech and gather vignettes from her discourse were an example. That they were not disappointed, was also a vindication of the lengths to which BESC goes to ensure that the best interaction opportunities are provided to the students so that they may learn the ropes as it were from those who are actively engaged in expanding the horizons of their respective domains.
Prof Dilip Shah, the Dean of Student Affairs of the BESC welcomed the speaker on behalf of the college, introduced her to the audience and spelled out the key takeaways that the attending students should strive to learn from the seminar.
The speaker then took the podium and speaking from knowledge that was heightened by actual hands-on experience she laid bare the intricacies of marketing and provided the students with a ringside view into her domain of expertise. He also dwelled on extensively on the Blue and Red Ocean strategies that are a key constituent of marketing efforts. The formal discourse was followed by a highly enlightening interactive session.
(This report has been filed by Koshal Vyas with camera person Khushboo Kedia of the Expressions Collective of the BESC).
In his celebrated book ‘Bharat Swadhin Holo’, Maulana Abul Kalam Azad remarked,” The country achieved independence. But before it’s denizens should taste victory and freedom, they opened their eyes to discover the catastrophe that accompanied the historical event.” Indeed the atrocities of the partition of 1947 had instilled fears in the minds of those who …
As the world prepares to emerge from the lockdown imposed to combat the COVID-19 pandemic, businesses are still struggling to recover from its after-effects. The lockdown led to a massive economic disruption with hundreds of businesses forced to shut, and the continued safety measures have made remote working and digital operations the new normal. As …
Being successful or seeking excellence, in Bhawanipur are not afterthoughts – they are a way of life, things that we do not dream of achieving, but live, with every breath we take. FLAMES November 26, 2020 The online Induction for the dance collective took place on Zoom meetings led by Prof. Dilip Shah and the …
The Department of Electronics of The Bhawanipur Education Society College organized a two-day hands-on workshop on VHDL on 2nd and 3rd of June, 2023. This workshop was directed towards acquiring a sound understanding of the VHSIC Hardware Description Language – VHDL as can be found in Bachelor’s and Master’s level curricula of Electronics across universities. …
BASICS of Marketing
Placement Hall. March 19th & 20th, 2019. The one area that witnesses the maximum amount of flux is undoubtedly marketing. What is more, in these days of constant innovation and expanding horizons, the ways in which businesses are approaching this core area is evolving by the minute, making it perhaps one of the most exciting fields to work in. Naturally, the number of students who are keen to jump into the fray and partake the nectar that marketing has to offer is also rising exponentially. And, as is expected from the Bhawanipur Education Society College (BESC), what students desire in the pursuit of knowledge and empowerment, is provided. This two-day seminar, dealing with the basics of management, was a part of this larger effort.
Sanjukta Mukherjee, Founder of Sustainable Design Research Consortium and Director of Optimum Solutions Consulting, is a practitioner – a trainer who is highly sought after by entities seeking to hone in their marketing efforts. Her reputation precedes her and the hundred students primarily from the BA and BCom sections of the college who had crowded the auditorium to hear her speech and gather vignettes from her discourse were an example. That they were not disappointed, was also a vindication of the lengths to which BESC goes to ensure that the best interaction opportunities are provided to the students so that they may learn the ropes as it were from those who are actively engaged in expanding the horizons of their respective domains.
Prof Dilip Shah, the Dean of Student Affairs of the BESC welcomed the speaker on behalf of the college, introduced her to the audience and spelled out the key takeaways that the attending students should strive to learn from the seminar.
The speaker then took the podium and speaking from knowledge that was heightened by actual hands-on experience she laid bare the intricacies of marketing and provided the students with a ringside view into her domain of expertise. He also dwelled on extensively on the Blue and Red Ocean strategies that are a key constituent of marketing efforts. The formal discourse was followed by a highly enlightening interactive session.
(This report has been filed by Koshal Vyas with camera person Khushboo Kedia of the Expressions Collective of the BESC).
Related Posts
Partition: Memories and Texts
In his celebrated book ‘Bharat Swadhin Holo’, Maulana Abul Kalam Azad remarked,” The country achieved independence. But before it’s denizens should taste victory and freedom, they opened their eyes to discover the catastrophe that accompanied the historical event.” Indeed the atrocities of the partition of 1947 had instilled fears in the minds of those who …
BUSINESS DEVELOPMENT & OPPORTUNITIES IN THE PANDEMIC
As the world prepares to emerge from the lockdown imposed to combat the COVID-19 pandemic, businesses are still struggling to recover from its after-effects. The lockdown led to a massive economic disruption with hundreds of businesses forced to shut, and the continued safety measures have made remote working and digital operations the new normal. As …
Collective Induction Part -1
Being successful or seeking excellence, in Bhawanipur are not afterthoughts – they are a way of life, things that we do not dream of achieving, but live, with every breath we take. FLAMES November 26, 2020 The online Induction for the dance collective took place on Zoom meetings led by Prof. Dilip Shah and the …
A 2-day hands–on workshop on VHDL-A paradigm language to simulate the behaviour of digital systems
The Department of Electronics of The Bhawanipur Education Society College organized a two-day hands-on workshop on VHDL on 2nd and 3rd of June, 2023. This workshop was directed towards acquiring a sound understanding of the VHSIC Hardware Description Language – VHDL as can be found in Bachelor’s and Master’s level curricula of Electronics across universities. …