In the pursuit of wisdom and knowledge, people started their move towards a technologically advanced life. We see digitisation and implementation of digital technology in every sector. Without a proper digital branding now a day’s Brands are left nowhere and people with business keeps hunting for leads and clients.To bridge this gap and make our students industry ready a Digital Marketing seminar was held on August 3, 2017 from 10:30 am to 12:30pm in the Concept Hall of the College. Digital marketing (also known as data-driven marketing) is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.
The opening speech of the session was given by Umang Somani followed by remarks from the Dean of student affairs, Prof. Dilip Shah, who welcomed the speakers on the stage, Mr. Angshuman Sett, from NIHT Infosolution Private Limited and Mr. Neil Hirjee. Together, they enlightened the audience on approaches to help companies learn how to leverage the dynamics of Digital Marketing to achieve organizational goals and create business value like; how to make money through internet, YouTube and Instagram usage, Search Engine Optimization, Content Marketing and other benefits of digital marketing.
Altogether it was a knowledgeable session for the students.
Reported by, Sakshi Shaw
“Wherever the art of medicine is loved, there is also a love of humanity.” – Hippocrates Lack of access to medicines causes a cascade of misery and suffering, from no relief for the excruciating pain. This need often goes unmet, NSS wing of The BESC took an initiative to give access to essential medicines to …
Semantics never did find defining theatrical art an easy ordeal. While theatre enraptures its viewers to ponder over the rigid core of one’s beliefs, it is the unique portrayal of recent social shenanigans where we find its inherent productive beauty… Enact is such collective where like-minded audacious performers take verbal arms to fight in the …
International Management Institute Kolkata representatives, Sneha Chakravorty and Aparna Singh Roy (an alumnus of BESC) were in the campus on August 29th 2017, to conduct the initial round and identify the winners who will represent BESC in the forthcoming IMI Kolkata Fest.
The college organized a picnic at Ibiza Fern Resort to provide students and faculty with a day of relaxation, fun, and team building. About 200 students were accompanied by 14 faculties. The journey took off from the college premises in 4 buses with students carrying their sports gear, music systems & a big smile on …
Digital Marketing Seminar
In the pursuit of wisdom and knowledge, people started their move towards a technologically advanced life. We see digitisation and implementation of digital technology in every sector. Without a proper digital branding now a day’s Brands are left nowhere and people with business keeps hunting for leads and clients.To bridge this gap and make our students industry ready a Digital Marketing seminar was held on August 3, 2017 from 10:30 am to 12:30pm in the Concept Hall of the College. Digital marketing (also known as data-driven marketing) is an umbrella term for the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.
The opening speech of the session was given by Umang Somani followed by remarks from the Dean of student affairs, Prof. Dilip Shah, who welcomed the speakers on the stage, Mr. Angshuman Sett, from NIHT Infosolution Private Limited and Mr. Neil Hirjee. Together, they enlightened the audience on approaches to help companies learn how to leverage the dynamics of Digital Marketing to achieve organizational goals and create business value like; how to make money through internet, YouTube and Instagram usage, Search Engine Optimization, Content Marketing and other benefits of digital marketing.
Altogether it was a knowledgeable session for the students.
Reported by, Sakshi Shaw
Photography by, Aditya Biswas
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The college organized a picnic at Ibiza Fern Resort to provide students and faculty with a day of relaxation, fun, and team building. About 200 students were accompanied by 14 faculties. The journey took off from the college premises in 4 buses with students carrying their sports gear, music systems & a big smile on …