The goals of marketing haven’t changed but the forms have shifted. Sparking this Metamorphosis on the 9th of September 2022, The Bhawanipur Education Society College, The Department of Commerce held an event named ‘Marketing Metamorphosis- A Breakaway from Tradition’ which commenced from 11a.m. at the Jubilee Hall, on Marketing with different activities, quizzes and competitions.
In the beginning Prof. Dilip Shah made the opening speech followed by the coordinator of the event Prof. Luxmi Jha, Prof. Divya P. Udeshi, and Prof. Nitin Chaturvedi. The event ‘Guess the Product’ began at 11 a.m where the participants and the audience had to guess the products through the taglines and the logos. Around 12 noon the event ‘Product Pitching’ began where the Teams like Assimilators, Singhi Bros, PS Brothers, Hotshots, Lucifer, Bigshots, Black Bulls etc. had to pitch their respective products within the time frame of 2 minutes. Lastly, the event ‘Meme Competition’ began where the participants shed light on the marketing scenario through their memes.
At the end of the event the participants were awarded, and a vote of thanks was given. The important takeaway from the event was that “The focus of marketing does not change, only the form changes” and “Jo dikhta hai wahi bikta hai”.
“Think like a scientist, Speak like an artist” – Shawn Donnan The Bhawanipur Education Society College in collaboration with the Calcutta Debating Club (CDC) organized a debate workshop on 27th June 2024, from 1:00 P.M. to 4:00 P.M. in the Society Hall where professional debate coaches from prestigious institutions like Harvard, Cambridge, Oxford, Yale and …
Name of the Activity: Educational Tour to Darjeeling Category of the Activity: Extension Programme Organising unit: Department of Economics Duration of the activity: 01 – 05 June 2023 No. of Participants: 29 students and 05 faculty Objective of the activity: To acquaint the students with the real world and take them beyond the limits imposed …
Name of the event= Beauty lies Within Date= 17 th April 2019 Time= 2:30 PM to 5:00 PM Venue= New Concept Hall, 6 th floor Judges: Prof. Souraja Tagore (Faculty of BESC, classical dancer) Arvinder Kaur ( Coordinator of Bhawanipur design academy) Meghma Banerjee (fashion enthusiast and Classical dancer) With …
Celebrity Author, Youth Icon, Motivational Speaker – Chetan Bhagat wears many hats. Fact is, he is equally popular in any role he chooses to play, such is his connect with the youth. Naturally, Chetan Bhagat descending on the Bhawanipur Education Society College (BESC) Campus – the most vibrant among the youth precincts, was like a …
Marketing Metamorphosis-A Breakaway from Tradition
The goals of marketing haven’t changed but the forms have shifted. Sparking this Metamorphosis on the 9th of September 2022, The Bhawanipur Education Society College, The Department of Commerce held an event named ‘Marketing Metamorphosis- A Breakaway from Tradition’ which commenced from 11a.m. at the Jubilee Hall, on Marketing with different activities, quizzes and competitions.
In the beginning Prof. Dilip Shah made the opening speech followed by the coordinator of the event Prof. Luxmi Jha, Prof. Divya P. Udeshi, and Prof. Nitin Chaturvedi. The event ‘Guess the Product’ began at 11 a.m where the participants and the audience had to guess the products through the taglines and the logos. Around 12 noon the event ‘Product Pitching’ began where the Teams like Assimilators, Singhi Bros, PS Brothers, Hotshots, Lucifer, Bigshots, Black Bulls etc. had to pitch their respective products within the time frame of 2 minutes. Lastly, the event ‘Meme Competition’ began where the participants shed light on the marketing scenario through their memes.
At the end of the event the participants were awarded, and a vote of thanks was given. The important takeaway from the event was that “The focus of marketing does not change, only the form changes” and “Jo dikhta hai wahi bikta hai”.
Reported by- Navyaa Baid
M.A. English Semester 3
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